🌿 For Our Professional Partners and B2B Community

Returning Home to Color Up in the New Hemp Era

Since 2015, Color Up has been pioneering professional-grade CBD skincare and wellness. As federal hemp regulations tighten, we want you to feel informed, protected, and excited about what’s ahead for your business. Your safety, trust, and continued access to high-quality, biocompatible hemp products remain our foremost responsibility. Our promise: to keep your treatment room and retail shelves compliant, defensible, and thriving.


At-a-Glance: What’s Changing in Hemp Regulation

New Federal THC Limit (2026): Beginning November 12, 2026, federal law caps total THC in any hemp-derived product at 0.4 mg per container. This effectively closes the “hemp loophole” used by many intoxicating brands.
  • Intoxicating hemp products (Delta-8, high-THC Delta-9, etc.) will no longer be legally sold as “hemp.”

  • Brands relying on psychoactive products must reformulate, move into marijuana channels, or exit the market.

  • Thousands of SKUs are expected to disappear or change as a result.

Color Up stance: We welcome these regulations. They protect consumers, respect licensed marijuana programs, and reward brands who have been doing it right from day one.

📊 What This Means for Your Business
  • Color Up products keep your spa, school, or clinic compliant in all 50 states.
  • You avoid last-minute product pulls and confusing compliance conversations.
  • You ride the next wave of hemp wellness with a brand that’s built for the long game.

While other brands scramble to adjust, your shelves and protocols can stay steady, clear, and defended with strong documentation.


We’ve Been Operating Above the New Standard for Years

The upcoming federal rules validate the path we chose long ago. Rather than chase intoxicating trends, we built Color Up on non-psychoactive cannabinoids, clear COAs, and professional-grade formulas.

Our Current Product Line

THC-Free Skincare
Broad Spectrum Wellness
Pure CBD Isolate

Right now, almost our entire catalog already aligns with the 2026 rules.

  • All core skincare and body products use CBD isolate or broad-spectrum CBD with non-detectable THC.
  • No intoxicating claims, no “get high” positioning – only wellness and results.
  • Every batch is tested by third-party labs for cannabinoid profile and safety.
The 4 Products That Will Evolve (Full Spectrum Topicals)

Only four legacy full-spectrum topicals in our line contain trace THC (≤0.3% by dry weight), compliant today and through November 2026:

  • Sensation Salve (Full Spectrum)
  • Sensation Rub (Full Spectrum)
  • Full Spectrum Salve
  • Full Spectrum Massage Oil

These are legally compliant until November 2026. Before the deadline, each will be reformulated to broad spectrum, 0.0% THC while preserving their performance and feel.

For partners: you’ll have a clear transition timeline, fresh COAs, and updated education so you can confidently communicate changes to clients.


Why We Paused Our Ingestible Line – and How It’s Returning
The 2024 pause was about compliance, ethics, and safety.

Why We Hit “Pause” in 2024

  • Federal guidance for ingestible CBD remained unclear and fragmented.
  • We refused to sell products in a regulatory gray zone just because “others were doing it.”
  • We wouldn’t produce ingestibles without the proper licensed, food-grade manufacturing and testing infrastructure.

Stepping back protected your business and our shared reputation. It earned us a reputation as a brand that will walk away from revenue rather than compromise on integrity.

🤝 Now They’re Back – With Even More Integrity

We’ve partnered with a licensed ingestible cannabinoid facility that meets strict compliance standards and operates with transparent, rigorous third-party testing.

Together, we’re bringing back:

  • Broad Spectrum (THC-Free) Human & Pet Tinctures and Gummies
    Enhanced by minor cannabinoids, but 0.0% THC so you stay fully compliant.
  • Pure CBD Isolate Human & Pet Tinctures and Gummies
    Single-molecule precision for clients who want CBD only, no entourage.

For you, this means ingestibles that match the same professional standard you expect from our skincare – backed by COAs, clear dosing, and compliance that stands up to scrutiny.


💼 Protecting Your License, Practice, and Revenue

Our community is overwhelmingly made up of women-led, wellness-focused professionals: estheticians, massage therapists, spa owners, educators, and retailers. Everything we do is designed to keep your business secure and growing.

Why We Focus on Non-THC Wellness

  • Future-proofing: Full-spectrum ingestibles with THC will be non-compliant at the federal level in 2026. We won’t sell you SKUs that will vanish in a year.
  • Clarity: Every product in our catalog is designed to be clear-cut legal in all 50 states, with COAs to prove it.
  • Defensible supply chain: Should you ever face questions from regulators or boards, you can point to documented, compliant products – no guesswork.

The Color Up Promise for Pros

  • Always legal in all 50 states.
  • Always rooted in science and third-party tested.
  • Always non-detectable THC (except the four grandfathered topicals until 2026).
  • Always transparent documentation – COAs, ingredient lists, and education ready for you and your clients.
🧪 Why CBD Skincare Wins – Without THC

The data and our long-term experience with thousands of treatments say the same thing: CBD is the hero compound your clients’ skin needs.

  • CBD = anti-inflammatory, antioxidant, barrier-supportive. Ideal for redness, sensitivity, breakouts, and post-procedure care.
  • Broad spectrum & isolate deliver consistent results in facials, body services, and homecare.
  • THC has not shown consistent topical benefit in research – but it does introduce legal and perception risk.
  • Removing THC increases safety, compliance, and trust while keeping (or improving) results.

Put simply: your clients want calm, clear, resilient skin – not a high. Our formulas are built around that reality.


🗓️ Regulation Timeline & Your Action Plan

Key Dates

  • Now – 2025: Market shakeout as intoxicating hemp brands face increasing pressure.
  • Through Nov 2026: Color Up’s four full-spectrum topicals remain compliant and available.
  • Before Nov 12, 2026: All Color Up products transition to THC-free (broad spectrum or isolate).
  • Beyond 2026: Industry consolidates around compliant, non-intoxicating wellness products – where Color Up already leads.

How to Leverage This as a Pro

  • Position your spa or practice as ahead of the curve by featuring compliant, THC-free CBD skincare.
  • Use our education and COAs in your consultations and marketing materials.
  • Start transitioning any non-compliant hemp brands off your shelves and replacing them with Color Up.
  • Build new services and membership tiers around CBD facials, body rituals, and wellness support.

Why Partnering with Color Up Feels “Attainable”

We know the last few years have been tough – slower economies, higher costs, and decision fatigue for small business owners. Our job is to make CBD simple, profitable, and sustainable for you, and small businesses around the country.

Education-forward support

We’ve been in this since 2015. You get honest answers, realistic expectations, and resources you can use with your team and clients.

Our philosophy: the next wave of hemp isn’t about hype – it’s about professional, women-driven wellness businesses like ours thriving with compliant, effective products.

Let’s Build Your Next Chapter with Color Up

Whether you’re a spa owner, educator, solo practitioner, or retail partner, we’re here to help you navigate these changes with confidence and excitement.

Prefer to reach out directly?
Call us at 720-420-1734 or email support@colorupco.com.