Color Up Your Purchases!

Celebrate our return home to Color Up with a whole new Loyalty is Royalty Rewards program. The more you Color Up, the more crowns you collect. From your very first order, you’ll be on the path to bigger rewards, exclusive perks, and recognition fit for royalty. You’ll earn Crowns for shopping, engaging, and sharing the Color Up love. Crowns add up, you’ll rise through our four membership tiers, unlocking deeper discounts, exclusive perks, and even lifetime recognition for our Legends.

Ways to earn

Earn BONUS Crowns by supporting our efforts to put ourselves back on the map after two years of holding on through the turn those points into awesome rewards.

Get more points by completing these missions that support the movement!

Ways to redeem

Spending your hard-earned points is easy. Simply apply your points for a discount at checkout.

Frequently Asked Questions

Explore this section to find comprehensive answers to all your questions about the loyalty program.

You can earn Crowns by participating in various activities such as placing an order, signing up for our newsletter, following us on social media, and more. Each activity has a specific Crown reward associated with it.

The value of Crowns can vary depending on how you choose to redeem them. You can use Crowns for discounts, free shipping, or exclusive offers.

To redeem your Crowns, simply log into your account, go to the 'Rewards' section, and select the reward you wish to redeem.

Currently, Crowns do not expire. However, it's always a good idea to check the terms and conditions for any updates regarding expiration.

Yes, you can earn Crowns by referring friends to our store. Make sure your friend uses your referral link when they make a purchase.

Our loyalty program includes several tiers: Color Upper, Color Up OG, Color Up Tribe, and Color Up Legend. Each tier offers unique benefits and rewards.

You can move up a tier by accumulating more Crowns through purchases and other activities. Each tier has a specific Crown target you need to reach.

Yes, you can earn Crowns by performing certain actions on social media, like following our Instagram or liking our Facebook page.

You can check your Crown balance by logging into your account on our website and visiting the 'Points History' section.

If you did not receive your Crowns, please contact our customer support team with details of the activity you completed, and we will assist you.