This is your opportunity to rise beside us as we continue to pioneer the cannabis spa and wellness movement–providing resources, education, experiences, and options that both respect the cannabis plant with the same legitimacy afforded to pharmaceuticals and supplement-based medicines, and afford small businesses the opportunity to dig their roots deeper into the cannabis revolution.

Ideal for Pro's and Small Business Entrepreneurs

  • Estheticians, Massage Therapists & Holistic Practitioners

  • Spa and Wellness Center Owners

  • Beauty and Wellness Schools and Educators

  • Boutique Retailers and Apothecaries

  • Health Coaches

  • Not sure if it's for you? Reach out!

This opportunity puts you in the driver’s seat–offering packaging and labeling autonomy without compromising the award-winning cannabinoid-infused formulas you built your business on.

For us, this is about giving our most trusted partners the power to create a cohesive, consistent brand identity—while continuing to serve your clients with the same trusted products they already love.

For you, this is about turning your loyalty into leverage by accessing the knowledge, infrastructure, resources, and trust we’ve spent over a decade building—and using it to elevate your brand, your revenue, and your vision.

The Perks of Private Custom Branding

Build Brand Authority + Client Trust

Your name on the label signals confidence, ownership, and leadership. Clients know you are committed to your business, and to their wellness journey.

Boost Client Retention

Private labels create exclusivity: “This is what my esthetician uses on me.” That keeps them loyal to you and keeps your brand name in their thoughts and conversations with friends and family.

You Control the Experience

Your brand, your vibe, your voice—from the inventory you keep and margins you set, to the packaging and label designs–you control and design the experience you want to offer your people.

Turn Your Practice into a Tangible Asset

Your brand becomes a tangible, saleable asset with unlimited potential for expansion.

With this opportunity, your services, your shelves, and your brand identity no longer change when ours do.

We know that our rebrand from Color Up to House of VXN—while necessary for our survival and evolution—added unexpected complexity for many of our longtime partners. We also know that we've rebranded seven times in ten years—three of them in just the last few years–and we can't promise we won't have to do it again.

Compliance, regulations, licensing, and corporate monopolies growing within the evolving cannabis market have kept us on our toes through the years. We have strict governing bodies we are required to answer to, shifting regulations and laws to follow, and hoops to jump through to keep our licensed lab up to code.

And while we won't apologize for making the changes necessary to keep our beloved brand alive, we also know that as we’ve navigated the shifts of the cannabis space, many of you have felt the impact too. This is our solution for stability, sovereignty, and shared success.

Why Partner with House of VXN

Proven Formulations

Our cannabinoid-infused products are tried and trusted by skincare and wellness professionals nationwide. The majority of our products have awards and public recognition attached to them, and the sheer fact that our business is still operating after nearly 11 years in our industry, is proof enough that we've proven ourselves!

Credible Certifications

We are PETA certified Beauty Without Bunnies Cruelty-free and Vegan, and Oncology-approved by Oncology Spa Solutions to be used post chemo treatment.

Made In-house Since 2015

Every product we make is crafted by human hands, in our CDPHE licensed manufacturing lab, and is infused with love that you can feel.

This Isn't Our First Rodeo

We’ve done this before with 4 of our Account Partners over the last decade, and we've found great success on both ends. We are still partnered with three of the four businesses, and now we're ready to invite more of you into this side of our world!

Low Minimums

Start small, scale when you're ready.

Your Brand, Our Backbone

Full creative control without losing formulation integrity.

Education + Onboarding

Guidance on labeling, usage, compliance, and retail.

You’ve done the work in your community. You've taken our Cannabis Master Certification Program (if not, you will now!), you’ve built your business, gained the trust of your clients, and you've found your niche. Now let the products you use and share with your customers, reflect all the hard work that goes into creating, operating, sustaining, and expanding your brand.

How It Works

This program is by application only. We are personally vetting each request by requesting a video call to ensure alignment. Together we will make the final decision on if this is a fruitful partnership for all involved. Email us at wholesale@houseofvxn.com and let us know you're interested in learning more!

If we decide to move forward, you will gain access to our custom private branding page where you can select which products and batch sizes you want to order from our award-winning cannabinoid-infused collection.

We are offering both cost effective, and fully eco friendly packaging options based on our years of experience of trying them all out! We are happy to provide insight and education to support your decision making process.

You will use our editable label templates and 3D mockup program to upload your logo and design preferences until you are satisfied with what you've created.

Digital previews will be delivered via email and you can make final edits before approving for print.

We are providing both low minimums and price breaks at larger quantities to offer options for different sized businesses.

Once you've placed your order, we will handle the rest. We will keep you updated as your products move through our process, and once fully bottled and labeled, they will ship directly to you from our lab in Denver. They will be shelf ready, so be sure to prepare your shelves!