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House of VXN is Now Wholesale Only

As of April 1, 2025, all of our skincare and body products - formerly offered under VXN LAB by Color Up and Color Up Therapeutics, are now available exclusively from our Account Partners through our wholesale platform.

To purchase, you’ll need to register for a wholesale account and be approved before gaining access, or visit our national retail partner directory that will connect our beloved customers to our trusted wellness partners, boutique retail shops, and practitioners.

Knowledge is POWER - Learn More

Rituals for Skin that Knows its Power

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We are not just a brand.

We are the movement.

We are the House of VXN.

Made in Small Batches With Love

VXN LAB is our licensed hemp manufacturing facility in Denver, Colorado - fully owned, operated, and powered by us. It’s our roots in the ground, the platform we stand, and the arm that reaches you. It's where our dreams come to fruition through our award-winning formulations and where each one of our products is crafted by our team of women scientist and skincare experts: with intention, expertise, and love.
VXN LAB gives us the power to move fast, stay close to the plants and one another, and pivot with purpose. It’s the heartbeat of House of VXN - the place where soil and soul meet science and skincare, and our mission becomes tangible, one small batch at a time.
This isn’t a factory. It’s our home. From raw plant to final pour, this is our power; it's how we change the world.

Our Commitment to Clean Beauty

We Started with a Purpose, Not a Product: back in 2015, we registered as an education and resale company so we could share knowledge and good product recommendations with our community. But after recognizing the lack of transparency and purity in the market, we knew we had to do more. So we took our at-home formulations to market, built our own lab, and committed to doing it right from the ground up. Every formula we craft, every supplier we choose, and every batch we pour is held to the same standard we hold ourselves to: radical integrity, environmental accountability, and unwavering transparency. We’ve been eco-conscious from the start because our mission has never been just about what goes on your skin, it’s about what happens behind the scenes: in the soil, in the supply chain, and in the systems we choose to participate in. Clean beauty, to us, means doing better - because we can. And we always will.
Athena Exfoliating Powder Face Wash - non-CBD - 0.4oz

Athena Exfoliating Powder Face Wash - non-CBD - 0.4oz

Athena Exfoliating Powder Face Wash - non-CBD - 0.4oz

$22.00
$22.00
Non-CBD Retail

Non-CBD Retail

From the healing kitchens of Brazil to the sacred remedies of the...

Non-CBD Retail

Built by Women with Grit, Heart & Soul.

This isn’t just a business - it’s our life’s work. House of VXN is led by women living every chapter of the story in real time. Before CBD was on shelves, before it was federally legal, before wellness became a buzzword - we were already here. In the fields. In the basements. On the farms. Learning the plant. Growing it legally. Standing shoulder to shoulder with cultivators, scientists, and small-batch makers when the only way forward was through the grit of doing it ourselves.
Our founders have spent over 15 years in both the cannabis and beauty and wellness industry's - moving from cultivation to pharmaceutical boardrooms, to backbar trainings - we’ve studied the systems, worked with industry leaders, and learned from the best in clean beauty and clinical skincare.
We know what it takes to make something real. And we carry a responsibility to lead with authenticity, wisdom, and truth - because the world doesn’t need more noise. It needs more women willing to say what’s real. Welcome Home, we're pretty darn glad you're here! 💋
Read More about our Evolution